In gambling industry, two most common method are used to make money; private label online casino and affiliate programs. Most people recognize affiliate programs, and private label department are not as popular as affiliate programs. A private label sports book is also recognized as a next level up, of an affiliate program.
But, if you think, that they are the same. Then it’s your misconception. With a private label sports book, you own the domain to the casino. Hence, unlike an affiliate program, your target is you own website not someone else’s. Here you have the opportunity to control the hosting situation. You need to maintain traffic for yourself, so there is no chance of losing your trademark like it happens with affiliates.
These benefits might sounds insignificant to you. If that is the case, you then need to think all over again. If you are a private label partner, you have an opportunity to access all player information. Affiliates are lacking on this foremost advantage. This is the main reason why private label partner are earning much more compared to an affiliate. Affiliate can only imagine earning the same profit, with the same amount of work.
Have you ever thought how these players have been treated? One thing is sure that players who are not treated well will disappear. A private label player has a full control and they build their own equity, unlike a simple affiliate. You can take extra steps to make sure that players keep playing and remain loyal to the gaming. And this makes it distinctive from affiliate programs. After working so hard for getting the players, you don’t want them to leave your services, just because the main company was not providing good services.
Nobody loves to loose money. In fact, the very basis gambling games is business. People who have chosen sports book affiliate program are at great loss. The fact is that private label partners earn more per player on average compared to any affiliate. It takes sheer hard work and dedication to find traffic over to your affiliate program. However, maximum traffic is lost on the way. Let’s assume you are receiving 2,000 strikes to your marketing page. Do you know how many people might be clicking over to your affiliate program? It could be 1%, 2%, or more or less than that. But, if you were a private label partner, you would have the 100% traffic. The simple rationale behind this is, visitors does not need to click again and result is 100%.
So what are you waiting for, earning profit is your ultimate destination and you can achieve it only if you have more traffic. So, choose a private label level and earn plethora of dollars.